With effect from 01.01.2018, wissner-bosserhoff has reorganized its sales activities in Singapore and welcomed Lifeline, one of the most well-known Singapore companies in nursing care segment, as their new partner.

Lifeline is a provider of various medical and personal care products and has been active in the residential and personal care sector in Singapore for many years. It is one of the most reputable companies in this industry in the region and well known by all the famous nursing homes in Singapore. In addition, Lifeline has sales structures in Malaysia and Brunei - two countries in which wissner-bosserhoff is not yet represented - so that in the medium term further sales opportunities for the Wickeder company could open up.

Christopher Loy, Key Account Manager Asia-Pacific of wissner-bosserhoff, said, "We are very pleased to have partnered with Lifeline, which is so well connected in this region. Of course we hope through this we could not only expand our sales activities in Singapore, but also to neighbouring Malaysia and Brunei. "

Presence at the Aging Asia

Since the turn of the year, Lifeline has been in constant contact with customers for wissner-bosserhoff in the region. The first major event for the two companies will take place at the region's premier industry event, Aging Asia (May 15-16, 2018). wissner-bosserhoff is already represented here almost traditionally as an exhibitor.



Pictured above (from left to right): Melvin Kong (Head of ERT and Respiratory, Lifeline), Christopher Loy (Key Account Asia-Pacific, wissner-bosserhoff), Malte Langer (Junior Area Sales Manager, wissner-bosserhoff), Melvyn Yeo (Managing Director, Lifeline)

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